Privacy policy clauses for Flurry Analytics
Flurry Analytics is a mobile app analytics platform that tracks user behavior, app performance, and technical issues. Websites and app developers use it to understand user engagement, monitor crash reports, and optimize app functionality.
Free scan · No signup · Results in 60 seconds
What data Flurry Analytics collects
Your privacy policy must disclose each of the following data types when you use Flurry Analytics.
When does Flurry Analytics trigger privacy obligations?
Installation Triggers Immediate Obligations
Flurry Analytics begins collecting data the moment you integrate its SDK into your mobile app. It immediately starts transmitting app usage patterns, device identifiers, crash logs, and—critically—location data to Yahoo's servers in the United States. This automatic collection triggers compliance obligations before users even launch your app.
Which Regulations Apply
GDPR (if you have EU users): Device identifiers and location data qualify as personal data under GDPR Article 4(1). Flurry Analytics processes this data as a third-party processor (Yahoo/Verizon Media); you are the controller. You must have a lawful basis (Article 6) and a Data Processing Agreement (DPA) with Yahoo before deployment. Location data may trigger Article 9 (special category) treatment depending on precision.
